A SOLUTION OFMEDIASTEP SOFTWARE VIET NAM
Alibaba.com Features
1. Customer Insights
Help you provide exactly what your buyers need with customer taste data from around the world.
Customer allocation
AI (Artificial Intelligence) is employed to identify customers and their respective markets and countries. This enables understanding the target market and planning Marketing campaigns to run ads tailored to the desired customer profile.
Customer analytics
To easily manage and reach your customers, you can track their country information, shopping history, specific product searches, time spent in stores, and products they've viewed.
Customer traffic control
Help you accurately evaluate performance of your store, The number of customers searching for the product, the amount of customer interaction and interest with the product.
2. Big Data
Big Data provide valuable information about global consumer trends to help you choose the right potential export market.
Data by category
Through industry reports from Alibaba.com, you will easily get information about specific categories and markets for each product category.
Data by platform
Explore customer trends clearly based on user data collected by Big Data from devices such as computers and mobile phones.
Data by country and region
Help you to understand buyer trends and tastes through data from more than 190 countries and regions around the world, to build export plans suitable for each individual market.
Keyword analytics
Provide detailed charts of search metrics for the keywords of interest, gives you an overall view of consumer demand for the product at each specific time.
3. Customer care
To ensure the smooth export of your goods, our consultants at GoEXPORT always supports and provides clear guidance throughout the export process.
Professional consultants
The team will guide you in detail on how to register an Alibaba.com account, post products, and use keyword ads.
Organization of training programs
The training programs will equip you with knowledge to operate and effectively exploit customer reach tools on Alibaba.com.
Direct consultation to customers
The customer care team will provide one-on-one counseling sessions to guide you on how to operate and develop appropriate sales plans.
4. Data analysis tools
Provide smart tools for you to analyze the market and gain insights into customer shopping behavior, allowing you to devise an effective product development strategy that ensures high conversion rates.
Market positioning
Assist sellers in identifying potential markets through measurement reports, categorizing potential customer groups and industries within that market.
Product strategy
Identify trending items with high conversion rates, compare them with suppliers exhibiting good performance in that product, and explore potential product samples to focus on.
Keyword and Marketing Strategy
Analyze the top-searched or popular #1 keywords to optimize your product keywords and apply them during the keyword analysis of your products.
Seller service
Target high-quality customer groups through in-depth analysis to understand their preferences and interests in products and services. Contribute to enhancing and optimizing your products and services.
5. Smart Marketing
Applying Artificial Intelligence (AI) to Marketing activities helps you reach your target customers accurately, to drive sales growth.
Easy to use
As long as you choose the budget and product for the campaign, the Smart Marketing system will automatically deliver ads to the right target customers, helping you achieve higher conversion rates.
Big Data and AI
Alibaba.com utilizes AI algorithms and big data sources to assist in reaching the appropriate customers quickly and accurately, leading to optimal results for your Marketing campaign.
Smart product recommendations and search
Collecting data from customers' search history and online activities to predict their needs, ultimately enabling automatic suggestions of ads and products to potential buyers.
6. Keyword advertising
90% of customers will choose products that appear on the first page of search results. Keyword ads assist in reaching more customers and turn them into leads.
Secure a prominent display position
By using bidding, you can improve the position of your products on Alibaba.com's search results page, leading to increased clicks and more sales opportunities.
Target the right audience
Achieving outstanding revenue growth through intelligent user analytics allows you to create product ad campaigns that target the right customers, increasing the likelihood of sales.
Charge based on click-through rate
On Alibaba.com, the advertising model charges only when a buyer clicks on a product, and it uses a mechanism that recognizes only the first click from an IP address to minimize costly virtual clicks.
Simplify keyword management
Optimizing keyword advertising, encompassing budget allocation, traffic optimization, keyword performance analysis, and product matching keyword research to achieve the best results.
7. Online trade show
Opportunities for suppliers to engage with shoppers through online interactions, allowing them to overcome geographical and temporal limitations.
To connect with buyers around the world
Attending Online Trade Shows saves your time and effort by allowing you to showcase your products to buyers all over the world without having to travel.
Exclusive trade show content
The trade show offers exclusive content that is only available at these events, where experts share industry insights and methods to optimize your booth for better visibility on Alibaba.com's E-commerce platform.
Boost customer engagement with trade show livestreams
Participating in Livestream sessions during the two major exhibition seasons in March and September, Alibaba.com invests in advertising to attract more views and interactions, connecting you with more customers.
To improve Star Rating
By frequently appearing on Alibaba.com homepage and Online Trade Show page, you can attract more potential customers to your store, ultimately enhancing your Star Rating.
8. Product display shelves
Product display shelves are used to showcase the booth's main key products, enhancing customer accessibility.
Increase customer product visibility
Attract up to 43% more valuable customers by showcasing featured products on display shelves, directly boosting product views and clicks, and increasing visibility for your online store.
Boost search page rankings
Displayed products receive higher search page rankings, increasing visibility by 4.3 times and improving competitiveness.
In-depth monitoring and analytics
Analyze real-time metrics to measure showshelf performance, including tracking impressions, clicks, product inquiries, order progress, and trends to drive sales.
Optimizing displayed products
Adjust and optimize products anytime as per the sales strategy to boost Product Information Scores (PIS), leading to higher visibility and clicks.
9. Language Translation
Remove language barriers, allowing your business to confidently interact with international buyers in any language.
Automatically switch language
Automatically switch languages so that international customers can search for your products in their own language.
Real-time translation right in your chat
Inquiry messages will be automatically translated, helping you communicate more easily with international customers. Supports translation into 18 common languages covering 95% of the world's population.
10. Request for Quotation
Besides waiting for customers come to you on Alibaba.com, you can also proactively search for and send quotations to buyers who are actively seeking, enhancing export opportunities through the sourcing.alibaba.com page.
Proactively quote
Helps you filter and reach customers, knowing the product requirements of each customer, allowing you to send quotes and chat directly with customers immediately.
Monitored and confirmed by Alibaba.com
Every quotation for request on Alibaba.com will be checked and verified to ensure that you can find the right target buyers and increase the chances of successful export.
Limit the number of suppliers responding to quotes
Alibaba.com limits the number of suppliers allowed to quote, ensuring that every quotation request from you is read by buyers, creating a fair competitive opportunity among sellers.
Filter categories and keywords
You can filter quotes by industry and related keywords to find the most suitable quotes for your products and export needs.
11. Star Rating
A comprehensive rating system to evaluate the strengths of your store on Alibaba.com, providing motivation to make your store more competitive than others and boost sales. The higher the score, the more opportunities your store has to reach potential buyers.
Ratings are based on 3 core values
Alibaba.com will assess your store based on 3 core values: product quality, Marketing activities on the platform, and the response rate to buyer messages as well as responding to requests for quotation (RFQ).
Enhance visibility
With Alibaba.com star ratings, the higher the score, the higher your store's search ranking and advertising display capability, giving you more export opportunities.
Connect with professional buyers
When your store is rated 3 stars or above, you can access and respond to Gold RFQs - inquiries from verified professional buyers, giving you the opportunity from buyers in genuine need.
Participate in Trade Shows
Alibaba.com prioritizes suppliers with high star ratings to participate in major exhibition events such as the March Expo, Super September, and industry-specific trade shows. This allows you to promote your products and explore business opportunities.
Receive Support and Training
Alibaba.com will organize classes to provide sellers with additional knowledge about digital technology. Additionally, they offer a team of specialists for in-depth diagnostics and forecasting in the industry, helping you stay informed about new information and have a clearer development direction.
Featured on Alibaba.com Homepage
When your store is rated 4 stars or higher and belongs to the main industry categories on Alibaba.com, your products will be displayed on the Hero Banner, in the most prominent position. This helps promote your products to buyers worldwide, attracts potential customers.
12. Livestream
TIncrease interaction opportunities with customers, provide the most detailed product information to your international customers through Livestream sessions on Alibaba.com.
Interact directly with customers
You can directly interact with customers about the product, and buyers can ask questions and receive answers from you.
Increase visibility on the homepage
By participating in Livestream, you have the opportunity to be featured more prominently by appearing in the Alibaba.com homepage (Hero Banner).
Analyze Livestream sessions
Allows you to see the total number of viewers, interaction metrics, so you can adjust your content and gain insights for future Livestream sessions.
Support Livestream notifications to customers
Once you set the Livestream time scheduled on the platform, Alibaba.com will notify customers about this information, giving you the opportunity to have more viewers.
Build trust with customers
During Livestream, customers are more likely to trust your product because you will interact with viewers naturally and unedited, thereby increasing the conversion rate of buyers.
Save costs
Instead of spending too much money on other Marketing campaigns, Livestream is a free and effective channel to promote your products.
